Virtually
ALL of the headaches list below are a thing of the past when I process
your file(s). For years the issues listed below have
been an exhaustive
problem encountered in customer supplied files causing lost time and
added extra costs.
- Size
dead wrong.
- No
bleeds!
I have been asked, “What the is a bleed?” or How
do I do that.”
- Bleed
where there shouldn’t be one (e.g. between adjacent panels on
fold
line).
- Text
and/or critical image too close to margin(s).
- No
crop marks when desired.
- Registration
targets specified to print only on black plate.
- Resolution
of raster images too low.
- Resolution
of raster images WAY too high.
- Color
Images saved as
RGB.
- B&W
images saved as RGB or CMYK rather than grayscale (unless 4color
black is intended).
- Four-color
black mismatch with one-color black.
(back
to top)
- Colors
in two different images that are supposed to match... but don’t.
(Check the ink percentages!).
- “Registration” color
used when either black is intended.
- Scans
way too light or way too dark.
- No
backup copies of files ever kept.
- No
working layered copies of Photoshop files kept.
- Missing
fonts or not supplied at all.
- Corrupted
fonts.
- Missing
printer fonts.
- Crappy
freeware font utility used to generate corrupt Mac version of a
PC
font.
- Type
smaller than 6 point
specified to knock out.
- Artifacts
from design experimentation on desktop and/or master pages never
deleted.
- Image
underneath other image.
- Placed
files not supplied.
(back to top)
- Images
saved in inappropriate format(s).
- EPS
files saved with JPEG compression.
- Vector
bar code graphic rasterized as grayscale/CMYK TIFF, resulting in
a
bar code with fuzzy lines that won't scan.
- Pantone
colors specified in one application and not specified in anther.
- Pantone
colors mismatched between one application and another.
Example:
Corel to Illustrator.
- Pantone
colors specified to separate when they shouldn’t.
- Pantone
numbers incorrectly specified — and the wrong color gets
printed!
- Multiple
plates specified to print at the same screen angle.
- Image
outside printable area.
- Overflowed
text boxes with critical text unintentionally disappeared.
- Overflowed
text boxes with text intentionally disappeared (how can we be
certain that you did it intentionally?)
- No
disc art never created.
- Individual
DCS plates created as separate documents — but seldom line
up.
- Deeply
nested files (Photoshop file embedded in an Illustrator file placed
in a Quark file, saved as a quark EPS, placed in Illustrator again
and on and on!)
- Unnecessarily
nested files (TIFF embedded in Illustrator EPS, rather than
placed in page layout program).
- Free
standing copies of embedded images not supplied.
- Files
supplied in unsupported format (please, no Powerpoint or Excel
files!) back
|
